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220 Boutique

Elba Haskins • May 21, 2023

Celebration!!!

What an achievement! 220 Boutique is finally here! This is my first e-commerce goal achieved! Yay!


Some of you may wonder what it takes to start an online boutique. I thought it was going to take a lot of work and investment but it was better than expected.  The first thing you will need to do is register your business to get your EIN and sales tax certificate number. These documents are important to be able to create your store and to start establishing your business relationships with the different wholesalers. 


There are several companies you can use to register your business, but in my case I used Zen Business. Not only did I use it to register my business but I also used it to create my domains.  They have an excellent customer service, very responsive, and very knowledgeable. Another perk that came with using Zen Business was the low cost that would come with using their resources since it was not too expensive.  They have different packages to select from to cover all your business needs. Your business name and registration is the first thing your will need to invest. 


There are different online store builders available in the internet.  For my boutique, I am using the Shopify platform, which was identified as the top store builders in 2023.  It provides marketing tools, social media integrations, and easy store setup. I can write more about the store, different wholesalers, and drop shipping services in a separate post.


Overall, it has been a great experience. It feels great when you set a goal, visualize it, and see it materialize it.


Now, I need to learn about marketing  in social media (more than scrolling the feed of my personal FB page) ;-)



"Setting goals in the first step in turning the invisible into the visible"- T. Robbins







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