Why e-commerce?

How did I start?  Well, to be honest it took me sometime to make the decision to start this business. The main reason was because I was scared of the unknown. I didn't know anything about this business.  I have been working in the biotech industry for over 20 years. The biotech jobs are recognized to be stable, with good salaries and benefits, and that was my case. Even though I am very passionate about my profession, I knew in my heart that something was missing.  I needed something new, something more challenging and different.  In conclusion, I realized I was getting bored of doing the same thing for all these years.

Why e-commerce? Because, once established is easy to manage, it generates high income, and will give me the freedom to do other things, like traveling, spending more time with my family, and dedicate time to myself.  Also, it will give me the opportunity to expand to other type of businesses.

As part of my journey, I started to watch youtube videos, listing to podcasts, reading blogs, and even following social media groups trying to get  as much information as possible.  There is so much information out there, some good, some bad, but definitely I realized that I needed to take some time to study it.  Yes, it is not as quick as some people say it is.  It takes time to prepare!

WE all know our capabilities and strengths. As well, as our areas of opportunities.  WE know what we are capable of but before anything else we need to learn how to trust and believe in ourselves.

I knew, as a woman in the late 40's, that it was the right time. My tenacity, empowerment, passion of the things that I want, unveiled the reality of what I wanted in my life going forward.  Most importanlty, I knew what I wanted to stop doing.

One night, I was trying to sleep but my mind was working, thinking on how I was going to start this business? How much money I will need? What I am going to sell? So many questions came to my mind that night, but at the same time I knew I had to make the decision. The only thing I was going to lose was the opportunity to start something new, and at that moment I got out of bed, and submitted my first LLC for registration. That's how Atabey USA LLC was born.

"To build a successful business, you must start small and dream BIG! In the journey of entrepreneurship, tenacity of purpose is SUPREME"- Aliko Dangote